- Knowledge contribution- making the best use of limit resources to leverage limitless resources
 
Enterprise Culture
- Communicate and coordinate, Optimism, Dedicated, Enthusiasm
- Learning, Progress, Performance, Pursuit for Perfection
 
Enterprise Missions
- To increase profit and sharing.
- To innovate techniques and looking for cross-industry integration.
- To keep grow up and feedback to society.
- To diligent for sustain operation and perfection.
 
Enterprise Running Principles
- Discipline
- Efficiency
- Innovation
- Faithfulness
- Service
- Superiority
 
Enterprise Perspectives
- To obtain techniques and flexible production capabilities as core of enterprise value.
- To obtain prompt product producing and developing as advantage of competition.
- To provide better quality products and consistent services as company comments.
- To be able to gain better profits as one of the best benchmarking companies in aftermarket business.
- Bonding with worldwide car makers on operation aspects.
- To implement profit sharing and society feedback.
 
Operation Strategy- increase Extra Value
- Enlarge distribution among left and right side domains of the Smile Curve by:
-- Based on firm capabilities of assembling and manufacturing- the low extra value domain.
-- To pay efforts on own brand & service- the right side domain and patent & technology- the left side domain, in order to gradually increase extra value.
 
Commitments to customer:
- Quality warranty.
- Flexible production.